[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.gratia.cz\/jsou-slevy-skutecne-slevami\/#Article","mainEntityOfPage":"https:\/\/www.gratia.cz\/jsou-slevy-skutecne-slevami\/","headline":"Jsou slevy skute\u010dn\u011b slevami?","name":"Jsou slevy skute\u010dn\u011b slevami?","description":"Obchodn\u00ed \u0159et\u011bzce se n\u00e1s \u010dasto sna\u017e\u00ed p\u0159esv\u011bd\u010dit, \u017ee pr\u00e1v\u011b oni maj\u00ed tu nejv\u011bt\u0161\u00ed slevu a \u017ee u nich nakoup\u00edte nejlevn\u011bji. To zn\u00ed dob\u0159e, ale mus\u00edme si uv\u011bdomit, \u017ee hlavn\u00edm c\u00edlem ka\u017ed\u00e9ho obchodu je vyd\u011blat co nejv\u00edc pen\u011bz. A tak pou\u017e\u00edvaj\u00ed nejr\u016fzn\u011bj\u0161\u00ed metody, jak zlevnit ani\u017e by p\u0159i\u0161li o v\u00fdd\u011blek.   Nemus\u00edme zd\u016fraz\u0148ovat, \u017ee pr\u00e1v\u011b slevov\u00e9 … ","datePublished":"2019-10-27","dateModified":"2023-06-05","author":{"@type":"Person","@id":"https:\/\/www.gratia.cz\/author\/#Person","name":"","url":"https:\/\/www.gratia.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/11f8c6ff4d174e1ebef1d6401491d0892ff6534e7a3312fbf752a8f90a4375cd?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/11f8c6ff4d174e1ebef1d6401491d0892ff6534e7a3312fbf752a8f90a4375cd?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"gratia.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.gratia.cz\/wp-content\/uploads\/img_a358174_w3895_t1572440529.jpg","url":"https:\/\/www.gratia.cz\/wp-content\/uploads\/img_a358174_w3895_t1572440529.jpg","height":0,"width":0},"url":"https:\/\/www.gratia.cz\/jsou-slevy-skutecne-slevami\/","about":["N\u00e1kupy"],"wordCount":578,"articleBody":"Obchodn\u00ed \u0159et\u011bzce se n\u00e1s \u010dasto sna\u017e\u00ed p\u0159esv\u011bd\u010dit, \u017ee pr\u00e1v\u011b oni maj\u00ed tu nejv\u011bt\u0161\u00ed slevu a \u017ee u nich nakoup\u00edte nejlevn\u011bji. To zn\u00ed dob\u0159e, ale mus\u00edme si uv\u011bdomit, \u017ee hlavn\u00edm c\u00edlem ka\u017ed\u00e9ho obchodu je vyd\u011blat co nejv\u00edc pen\u011bz. A tak pou\u017e\u00edvaj\u00ed nejr\u016fzn\u011bj\u0161\u00ed metody, jak zlevnit ani\u017e by p\u0159i\u0161li o v\u00fdd\u011blek. Nemus\u00edme zd\u016fraz\u0148ovat, \u017ee pr\u00e1v\u011b slevov\u00e9 akce b\u00fdvaj\u00ed nej\u010dast\u011bj\u0161\u00edm d\u016fvodem pro n\u00e1kup pr\u00e1v\u011b v dan\u00e9m obchod\u011b. A\u010dkoliv tedy sn\u00ed\u017eili cenu v\u00fdrobku, nal\u00e1kali v\u00edce lid\u00ed, kte\u0159\u00ed samoz\u0159ejm\u011b koup\u00ed nejen zlevn\u011bn\u00fd produkt, ale i spoustu dal\u0161\u00edho zbo\u017e\u00ed, kter\u00e9 u\u017e tak v\u00fdhodn\u00e9 b\u00fdt nemus\u00ed. Celkov\u00fd zisk obchodu se tedy zv\u00fd\u0161il. Hodn\u011b pou\u017e\u00edvanou metodou je tak\u00e9 zdra\u017een\u00ed v\u00fdrobku, kter\u00fd n\u00e1sledn\u011b ve slev\u011b prod\u00e1me za cenu p\u0159ed zdra\u017een\u00edm. Toto je velmi \u010dasto pou\u017e\u00edv\u00e1no, p\u0159edev\u0161\u00edm na za\u010d\u00e1tku roku, kdy obvykle doch\u00e1z\u00ed k plo\u0161n\u00e9mu zdra\u017een\u00ed z\u00e1kladn\u00edch potravin. Popul\u00e1rn\u00ed strategi\u00ed jsou i tzv. permanentn\u00ed slevy. Ty se najdou nej\u010dast\u011bji v obchodech s oble\u010den\u00edm. Cedule se slevou zde u dan\u00e9ho zbo\u017e\u00ed vis\u00ed neust\u00e1le. Jedn\u00e1 se tedy o standardn\u00ed cenu. Z\u00e1kazn\u00edk m\u00e1 v\u0161ak pocit, \u017ee kupuje v\u00fdhodn\u011b. U od\u011bv\u016f je tento zp\u016fsob vyu\u017e\u00edv\u00e1n nej\u010dast\u011bji d\u00edky vysok\u00e9 mar\u017ei prodejce – stru\u010dn\u011b \u0159e\u010deno, v\u00fdrobn\u00ed a n\u00e1kupn\u00ed cena oble\u010den\u00ed nen\u00ed p\u0159\u00edli\u0161 velk\u00e1. To, za co plat\u00edme takov\u00e9 pen\u00edze, je zna\u010dka. Dal\u0161\u00edm trikem, kter\u00fd obchodn\u00ed \u0159et\u011bzce vyu\u017e\u00edvaj\u00ed, je velk\u00e1 sleva na v\u00fdrobek, kter\u00fd s\u00e1m o sob\u011b mnoho nestoj\u00ed. Pokud nap\u0159\u00edklad zbo\u017e\u00ed obvykle stoj\u00ed 20 korun a obchod na n\u011bj d\u00e1 50 % slevu, potom se jedn\u00e1 o rozd\u00edl pouh\u00fdch 10 korun. To obchodn\u00ed \u0159et\u011bzec nijak nezruinuje, av\u0161ak z\u00e1kazn\u00edk\u016f to p\u0159il\u00e1k\u00e1 spoustu. Pom\u011brn\u011b popul\u00e1rn\u00ed je i dodat slev\u011b punc v\u00fdjime\u010dnosti. Toho se dos\u00e1hne nap\u0159\u00edklad t\u00edm, \u017ee je zbo\u017e\u00ed za danou cenu dostupn\u00e9 pouze po omezenou dobu, nebo \u017ee je omezen\u00fd po\u010det kus\u016f. To p\u0159im\u011bje z\u00e1kazn\u00edka, aby okam\u017eit\u011b jednal a \u0161el si danou v\u011bc koupit, m\u00edsto aby v klidu pop\u0159em\u00fd\u0161lel, zda je nab\u00eddka skute\u010dn\u011b tak v\u00fdhodn\u00e1 a zda ten v\u00fdrobek opravdu pot\u0159ebuje. Posledn\u00ed z mo\u017enost\u00ed, na kterou se dnes pod\u00edv\u00e1me, je zlevnit v\u00fdrobek, kter\u00fd se p\u0159\u00edli\u0161 neprod\u00e1v\u00e1. To m\u00e1 dvoj\u00ed u\u017eitek – prod\u00e1 se zbo\u017e\u00ed, kter\u00e9 by jinak z\u016fstalo a nakonec pro\u0161lo, a zv\u00fd\u0161\u00ed se i obrat obchodu, nebo\u0165 z\u00e1kazn\u00edk si obvykle nekoup\u00ed pouze ten dan\u00fd v\u00fdrobek. Obchodn\u00ed \u0159et\u011bzce samoz\u0159ejm\u011b uveden\u00e9 metody r\u016fzn\u011b kombinuj\u00ed. Slevy samoz\u0159ejm\u011b nestanovuj\u00ed n\u00e1hodn\u011b, ale podle toho, jak\u00e9 zbo\u017e\u00ed se prod\u00e1v\u00e1 a podle pr\u016fzkum\u016f trhu. Slevov\u00e9 akce mohou b\u00fdt samoz\u0159ejm\u011b v\u00fdhodn\u00e9, av\u0161ak je nutn\u00e9 se p\u0159ed n\u00e1kupem v\u017edy zamyslet – opravdu toto pot\u0159ebuji? A opravdu to pot\u0159ebuji v takov\u00e9m mno\u017estv\u00ed? Teprve potom vyrazte na n\u00e1kup.                                                                                                                                                                                                                                                                                                                                                                                        3.6\/5 - (10 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Jsou slevy skute\u010dn\u011b slevami?","item":"https:\/\/www.gratia.cz\/jsou-slevy-skutecne-slevami\/#breadcrumbitem"}]}]